| NIN vs Radiohead: One is Innovator other Opportunistic |
Have you heard the latest one about Nine Inch Nails…..
I understand if you might be confused, am I referring to his recent instrumental release Ghosts?
Or is it the singles he has released in the past week?
Well both good points but I am now listening to a brand new - complete album - we’re talking “real” songs here with lyrics that was just released for FREE - in every conceivable format you could want.
And after one listen through - it is solid. [Complete album details at end of post]:
as a thank you to our fans for your continued support, we are giving away the new nine inch nails album one hundred percent free, exclusively via nin.com.
the music is available in a variety of formats including high-quality MP3, FLAC or M4A lossless at CD quality and even higher-than-CD quality 24/96 WAVE. your link will include all options - all free. all downloads include a PDF with artwork and credits.
for those of you interested in physical products, fear not. we plan to make a version of this release available on CD and vinyl in july. details coming soon.
Oh - and beyond that there is the spin on live shows he is trying:
Trent Reznor’s Nine Inch Nails announced on Monday that the band has secured very limited allotments of “the guaranteed best possible seats” to every headlining show on the band’s upcoming tour, and will make them available for sale via NIN.com. Fans must register under their real names for the tickets, which will come personalized with the purchaser’s name that matches a photo ID presented at “designated will calls at separate entrances to be used exclusively by NIN.com pre-sale ticket holders.”


Meanwhile…..
Radiohead, although trying all kinds of online experiments including their own social network and a remix contest fetching over 2200 remixes [one of the highest voted remixes is Holy Fuck - 3/4s of whom hail from the east coast which is nice to see considering the recognition they are getting of late].
However, they are not the innovative leaders they may have appeared to be:
Radiohead’s Thom Yorke: Free Album Offer Was a “One-Off” - Digital Media Wire
Thom Yorke: no more free Radiohead albums - Guardian UK
TechDirt’s Mike Masnick has his own take on it in “Don’t Read Too Much Into Radiohead’s Claim That It Won’t Offer Music For Free Again“:
Reznor expressed his less than favorable opinions on Radiohead’s release:
Trent Reznor: Radiohead’s ‘In Rainbows’ promotion was ‘insincere’ - CNet News
From the same CNet article above:
The truth is that Reznor, who at times is volatile–and is always outspoken–is doing more for music fans and fellow musicians than anybody.
Continue reading for complete details on “The Slip” (more…)
Last week when I posted about this free compilation I failed to note Toyota’s involvement.
Smart move on their part. Just giving credit where due and suggesting you take a listen with their embedded player in this post (if you have not yet downloaded it) - which much to my surprise does not include any Toyota branding….
Via Ten Music and Ad Age
Continue reading for the widget - had to hide it to stop the autoplay (more…)
I will not even waste my time linking to countless examples old DRM screwing consumers in countless ways - they are out there, this is the latest example. DRM does nothing for consumers and fans of music.
Copying the following from Listening Post because they have lots of good points I will highlight:
Microsoft’s Final ‘Up Yours’ To Those Who Bought Into Its DRM Story - TechDirt
And from Hypebot:
I’ll let the evil corporate giant do the talking:
In simple terms, if you get a new computer next year; all the tunes you bought from MSN Music won’t play in it. “We will no longer be able to support…” sounds like “screw the consumer” to me.
There’s more out there but you get the point……
Social Media News Release
Outside not even realizing the service was unavailable to Canadians [or forgetting if I did know], the most interesting part of this announcement to me was eMusic’s use of a social media press release format [in addition to a traditional press release]
To me social media focused news releases make so much more sense when posting online I can not understand why all companies have not embraced their use. Evidently there is some resistance from within the industry regarding their use. Check out The Social Press Release: Multimedia, Two-Way, Direct to the Public by Mark Glaser on Mediashift - it is a great primer and contains links to issues related to such releases as well as additional resources for making use of them yourself.
I hope by the end of the summer to have a Social media news release template developed for all future such releases related to the label and any of my other ventures.
If you are interested in finding out more about social media press releases, visit Shift Communications - the company that first introduced the Social Media News Release where you will find plenty of resources:
EDIT: I guess you could access eMusic from Canada already:
Derek Sivers is the founder and CEO of CD BABY which is a popular choice for indie artists to get their music out to the masses. I was skeptical, as I always am of anything new, when I first learned of CDBABY but I have always tried to experiment with how I got my music to people and figured what the hell. Since launching my album with CDBABY a year ago I have actually gotten paid, a few times so my skeptisism was quickly replaced with excitement.
I have since grown to become a fan of Derek’s blog and his insight into the music business. He gives away a tonne of great info on www.cdbaby.net and I recommend all artists take some time to read the advice portion of the website.
I recently stumbled upon Derek’s blog and found this awesome post so I thought I’d share it. The reason this all rings so true to me right now is partly due to the fact that I have recently taken part in the Cape Breton International Drum Festival. It was really inspiring to see world class drummers (seriously famous drummers if you know about drummers) coaching younger people and driving the point home that to “make it” they have to perfect their skills. If bands focused on getting good first instead of getting gigs/recording/money they would get further in the business of music.
borrowed from: http://sivers.org/pigs-sharks
I spoke at a conference last weekend, where a woman in the audience was SO mad about piracy that she was physically shaking, red in the face, tears in her eyes, fuming spitting livid, asking how we can stop this rampant piracy.
I didn’t answer her concern well, but I said “More people are killed by pigs than sharks each year, but because shark attacks are more newsworthy, they seem more prevalent. Piracy gets all the attention, but I don’t think most of you in this room have lost more than $30 to piracy.” (I got a big “Booo” from the audience for this.) “Obscurity is your real enemy. Fight obscurity until you’re a household name, then piracy will be more of a problem than obscurity. Until then, worry about pigs, not sharks.”
The woman got so furious about this that she screamed at me with tears in her eyes, “I HATE YOUR POINT OF VIEW, BUDDY!” (and some other angry things I forget.) From her point of view, piracy was Enemy #1 and anybody ignoring this massive threat was hurting us all.
Driving away from the event, of course I figured out what I wish I would have said in that moment:
The thing separating us from where we are and where we need to be is not piracy.
It’s always something more internal, whether writing, communicating, producing, networking, promoting, or taking a wildly different approach to marketing.
Putting so much attention and energy into fighting piracy (as if, when solved, you’ll suddenly start selling 10 times more) - is misguided effort, distracting you from what you really need to be improving.
That’s the real reason I often tell musicians not to worry about piracy. I’m not saying it doesn’t exist. But energy spent worrying about it is energy better spent working on what you know you really need to do.
When EMI was purchased by private equity firm Terra Firma I had high hopes. Here was a major player coming under control of folks with no ties to the music industry or to the ways things had be done - here was a chance to reinvent things from the top [majors] down. Alas nothing radical is likely to be tried.
In early April a glimmer of hope returned in my eyes when they hired former Google Chief Information officer Douglas Merrill, now president of the digital group at EMI, who had the following to say in an interview with C|Net - Will former Google exec help save the music industry?:
But he clearly has his work cut out for him as the Consumerist notes under the heading Bad Company,
EMI Says You Can’t Store Your Music Files Online. Now maybe he is the one to help remedy this situation but….
“Court Ruling Denies EMI Access to Millions of Personal MP3 Files” [Michael Robertson]
EMI: backing up music files online is illegal - Boing Boing
How EMI Wants To Steal Your Music - Medialoper
EMI has other issues to deal with as well:
EMI restructuring faces contractual obstacles - Reuters UK
Hands’ EMI bill could rise £170m - FT UK
Comment from idolator
View some of his poster design work at GigPosters.com
As part of the Searchlight survey Radio3 has been holding over the past few weeks they have narrowed it down to the final five:
Back Alley Music – Charlottetown, PEI
Backstreet Records – Saint John, NB
Meow Records – Prince George, BC
Sound Connection – Edmonton, AB
Taz Records – Halifax, NS
Go vote on the Radio3 site
- Via Exclaim
And from Taz Records:
OK - I agree this number is more than some bands will ever sell let alone in one week - but if the idea of developing a plan with such an “ambitious” goal is too much for you to consider you may not be cut out for where things are going in this industry.
I would love to know how many sales it took to hit even 30th position, or what about the top 10? If 900 is for the top spot if can’t be that many.
There is a marketing plan goal for a hyped band with a new release coming out: 9000 sales in the first week. Even if you only do half that I can’t imagine that not getting you in the top 30. Thinking cap time: What would have to go into such a well orchestrated plan to even potentially make that happen?
And in Exclaim
The new issue of Exclaim also has an article on dwindling album sales and their affects on the industry’s ability to award Gold records.